Last updated on August 3, 2021
DRB® Systems, LLC, its subsidiaries, and affiliates (the “Company”, or “DRB”, or “Suds CreativeTM”), understands that privacy is important to you, and we committed to respecting and protecting your privacy. DRB recognizes privacy is important to you and our duty to protect the Personal Information of all individuals whom we interact with.
“Personal Information” is any information that identifies, relates to, or could reasonably be linked to you or other individuals, and includes “Personally Identifiable Information” or “Personal Data” as defined under applicable laws.
Personal Information that we collect though DRB’s social media web sites and pages, included and without limitation to, Facebook, Instagram, LinkedIn, Twitter, etc., are covered by this Policy.
These Individuals (e.g., Personal Information of employees, job applicants, vendors, suppliers, contractors, officers, and directors (the “Individual”) may not have any or all of the privacy rights listed below in connection with Personal Information that is collected and used for employment-related information that DRB holds about the Individual in the context of said relationship.
PERSONAL INFORMATION WE MAY COLLECT
Types of information DRB collects will depend on the circumstances and the services you are using. We will collect information relating to you and your use of our services in the following ways:
Our Site(s) provide you with information about DRB Systems, LLC, its subsidiaries, and affiliates (the “Company” or “DRB”), our products and services, and in certain circumstances, may allow you to purchase DRB products or services or sign up to receive further information about DRB.
In order to provide you with access to this information about DRB and our products and services, and the ability to purchase products and services offered by DRB, including through our Site(s), certain Personal Information is collected from the individuals we deal with, including visitors to this Site. Where applicable, you may choose not to provide us with your Personal Information. If you choose not to provide us with certain Personal Information, you may not be able to access or use all of the features of our Site.
COLLECTION OF PERSONAL INFORMATION
The Personal Information that we may collect from you in connection with your use of our Site(s) include:
Direct Identifiers, such as your IP address, browser type, device used to access our Site, operating system, mobile device ID, online identifiers and data regarding network connected hardware (e.g., computer or mobile device).
Internet Activity Information, such as information regarding your interactions with pages you visit on the Site and your use of the Site.
This information is linked to a cookie ID, which we receive and process. We use this data to inform general marketing strategy including at the customer account level.
Some information about your use of the Site and certain third-party services may be collected using tracking technologies across time and services and used by us and third parties for purposes such as to associate different devices you use and deliver relevant ads and/or other content to you on certain third-party services.
Contact Data. We collect contact details directly from you when you sign up to receive email alerts, make a sales inquiry, request a product demonstration, attend one of our events, download our content, subscribe to our newsletters, or make an inquiry or request of us. The Personal Information we collect may include your name, email address, phone number, employer, job title, and location.
Marketing and Communications Preferences. We collect information about your preferences in receiving marketing information from us and your communications preferences.
You can generally opt-out of receiving targeted ads from third-party advertisers and ad networks who are members of the Network Advertising Initiative (NAI) by visiting http://optout.networkadvertising.org. You may also opt-out of receiving targeted advertisements from other companies that perform interest-based advertising services via the Digital Advertising Alliance (DAA) site at http://optout.aboutads.info/. Please note that when using the ad industry opt-out tools described above you may need to execute opt-outs for each browser or device that you use. Opting out of interest-based advertising does not mean you will no longer see advertising online, but it does mean that the companies from which you opt-out will no longer show ads that have been tailored to your interests.
USE OF PERSONAL INFORMATION
We may use your Personal Information for the following purposes:
Deliver specific information, product, or services you or your Company have requested.
Enable the download of our content.
Send newsletters and promotional and advertising messages (these may contain information relating to our brands and services).
Respond to your requests, feedback, and inquiries.
Analyze and/or improve our Site, brands, and services, including to carry out statistical analysis on usage of the Site.
Deliver relevant content to you, and to understand the effectiveness of the content we serve you, including to understand your preferences and to inform our marketing strategy.
Contact individuals who have attended our service-related tradeshows or sponsored events to inform them of items which may be of interest.
Comply with our legal obligations.
Comply with a subpoena, warrant, or court order served on us.
Respond to valid requests by government agencies, including law enforcement authorities.
Establish, exercise, or defend legal claims.
Update you about changes to our policies and/or terms of service.
Maintain the security and integrity of our Site.
Protect our websites, company, customers, employees, and business partners from fraud, malicious activity or other illegal or unauthorized activity.
SHARING OF PERSONAL INFORMATION WITH THIRD PARTIES
DRB does not sell your Personal Information to Third Parties. However, we use several third parties to perform business functions on our behalf, such as assistance with analytics, email marketing, sending our newsletters, hosting our online services, payment processing, customer relationship management, along with supporting our products and services. We will disclose Personal Information to these vendors and service providers to enable them to provide their services.
Where required or permitted by law, Personal Information may be provided to others, such as regulators and law enforcement agencies, for example in response to a court order, subpoena, or law enforcement agency request, or where we believe it is necessary to investigate, prevent or take action regarding illegal activities or to protect DRB, our websites, customers, employees, business partners or third parties from fraud or other malicious activity, and as otherwise required by law.
DRB may also share Personal Information if we believe your actions are inconsistent with our terms of service, applicable terms, or policies and for the establishment of defenses, claims in any legal action, or dispute involving DRB or any of its officers, directors, employees, agents, contractors, or partners.
We may use and share Personal Information as otherwise disclosed to you at the time of collection or as otherwise permitted by law.
SOCIAL MEDIA PLATFORMS AND ADVERTISING
We may engage and work with vendors and other third parties to serve advertisements on the Site and/or on third-party services. Some of these ads may be tailored to your interest based on your browsing on the Site and elsewhere on the internet, sometimes referred to as “interest-based advertising” or “online behavioral advertising,” which may include sending you an ad on a third-party service after you have left the Site. Examples of third-party vendors who connect to our Site include Facebook, Instagram, Twitter, etc.
MANAGING YOUR PERSONAL INFORMATION & CHOICES
You have certain choices about how we use your Personal Information.
Marketing Communications. You may choose not to receive marketing communications from DRB. You can ask us to stop such messages at any time by clicking on the “unsubscribe” link at the bottom of the email message. Please note that even if you choose not to receive marketing communications from us, you may still receive non-marketing communications, such as responses to your inquiries, notices regarding your account, our relationship with you, or your Company. If you are or become a customer of DRB, we will always retain the right to email you regarding the Site(s) and/or Services that we are providing to you.
Online Advertising Opt Out. You can generally opt-out of receiving targeted ads from third-party advertisers and ad networks who are members of the Network Advertising Initiative (NAI) by visiting http://optout.networkadvertising.org. You may also opt-out of receiving targeted advertisements from other companies that perform interest-based advertising services via the Digital Advertising Alliance (DAA) site at http://optout.aboutads.info/. Please note that when using the ad industry opt-out tools described above you may need to execute opt-outs for each browser or device that you use. Opting out of interest-based advertising does not mean you will no longer see advertising online, but it does mean that the companies from which you opt-out will no longer show ads that have been tailored to your interests.
Retention of Personal Information. We will retain your Personal Information for as long as is necessary for the processing purpose(s) for which it was collected and other permitted purpose(s), including retention of Personal Information pursuant to any applicable contract, law, or regulation. Our retention periods vary based on business, legal and regulatory needs.
Security of Personal Information. No data transmission over the Internet can be guaranteed to be secure from intrusion. However, we maintain appropriate commercially available security measures and procedural safeguards to protect your Personal Information in accordance with data protection requirements.
We collect Personal Information as defined by the California Consumer Privacy Act, which is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.
Personal Information does not include de-identified or aggregate information, publicly available information that is lawfully made available from federal, state, or local government records, and information covered by certain sector-specific privacy laws.
California residents may also have the right to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. To make such a request, please email us at [email protected].
You, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your Personal Information. To make a request on your behalf, an authorized agent may contact DRB with proof of your written and signed permission to do so. Note that we may also require you to verify your identity and confirm that you have provided your permission.
California residents have the privacy rights listed below. The rights granted under the California Consumer Privacy Act (Civil Code Section § 1798.100 et. seq.) and Shine the Light (Civil Code Section § 1798.83) are not the same. To exercise your rights, you will need to follow the directions that are specific to each law.
CALIFORNIA CONSUMER PRIVACY ACT (“CCPA”)
This section applies solely to eligible visitors, users, and others who reside in the State of California. For the purposes of this section, Personal Information has the same meaning as under the CCPA: information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. Please note that the CCPA provides certain exceptions with respect to the Personal Information of employees, job applicants, vendors, suppliers, contractors, officers, and directors (the “Individual”). These Individuals may not have any or all of the privacy rights listed below in connection with Personal Information that is collected and used for employment-related information that DRB holds about the Individual in the context of said relationship.
Please note that we may collect your Personal Information pursuant to a contract we have with a customer (our “Customer”). In such circumstances, we may be acting as a service provider and are obligated to process the Personal Information we collect or are provided in connection with the service in accordance with instructions from or the contract with our Customer, which is the business ultimately responsible for determining how your Personal Information will be handled. Accordingly, if you are contacting us in connection with your role as an employee of our Customer, or by virtue of some other relationship with our Customer, we encourage you to review that Customer’s privacy notice to understand the full scope of how your Personal Information will be handled. Further, where we are acting as a service provider to a Customer, if you wish to exercise any rights that may be available to you under the CCPA, you should direct your request to our Customer, who is the party responsible for receiving, assessing, and responding to your requests. If you are not certain whether we are acting as a service provider to a Customer in your particular circumstance, please contact us through one of the methods described at the end of this Privacy Notice.
You have the right to request more specific disclosures about your Personal Information as detailed under “Request to Know” below.
YOUR RIGHTS AS A CALIFORNIA RESIDENT
Under California law, eligible California residents have specific rights regarding their Personal Information. These rights are subject to certain exceptions.
Request to Know. You have the right to request to know, for the last 12 months:
Categories of Personal Information we have collected about you.
Categories of sources for the Personal Information we have collected about you.
Our business or commercial purpose for collecting or selling that Personal Information, where applicable.
Categories of third parties with whom we shared that Personal Information.
Specific pieces of Personal Information we collected about you.
If we sold your Personal Information, the categories of Personal Information that we sold and for each category, the categories of third parties to which it was sold, and.
If we disclosed your Personal Information to a third party for a business purpose, the categories of Personal Information disclosed and the categories of third parties to whom we disclosed your Personal Information.
You may exercise your right to request to know twice a year, free of charge. Please note, in response to a request to know, we are prohibited from disclosing your Social Security number, driver’s license number or other government-issued identification number, financial account number, any health insurance or medical identification number, an account password, security questions or answers, unique biometric data generated from measurements or technical analysis of human characteristics.
Request to Delete. You have the right to request that we delete your Personal Information that that we collected from you and maintain, subject to certain exceptions. We may deny your request under certain circumstances, such as if we need to comply with our legal obligations or complete a transaction for which your Personal Information was collected. In order to verify your request, DRB may require you to provide additional information to confirm the identity of the consumer. Once we verify your request, we will delete and direct our service providers to delete your Personal Information, unless an exception applies.
You may use an authorized agent to submit a request to know or a request to delete. When we verify your agent’s request, we may verify both your and your agent’s identity and request a signed document from you that authorizes your agent to make the request on your behalf. To protect your Personal Information, we reserve the right to deny a request from an agent that does not submit proof that they have been authorized by you to act on your behalf. You may also make a verifiable consumer request on behalf of your minor child.
If we deny your request to delete, we will let you know the reason why.
To make a request to know or request to delete, please submit a request to us by sending an email to [email protected].
Right to Non-Discrimination. If you choose to exercise any of these rights, we will not discriminate against you in any way. If you exercise certain rights, understand that you may be unable to use or access certain features of our Sites or Services.
Shine the Light Request. California’s “Shine the Light” law permits users of our Site that are California residents once per year to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. To make such a request, please send an email to [email protected]. Your inquiry must specify “California Shine the Light Request” in the subject line of the email and include your name, street address, city, state, and zip code.
Children Under 13. DRB websites are not intended for children under 13 years of age, and we do not knowingly collect Personal Information from children under 13. If you are under 13, do not use or provide any information on this website or through any of its features, register, or make any purchases. If we learn we have collected or received Personal Information from a child under 13 without verification of parental consent, we will delete it. If you believe we might have any information from or about a child under 13, please send an email to [email protected].
DRB Systems, LLC
3245 Pickle Road
Akron, OH 44312